How to Build a Team of Freelancers (to Boost Your Business) 3 Big Reasons to Hire Freelancers (Instead of Full-Time Employees) While there are dozens of reasons to build a team of freelancers instead of full-time employees, here are just a few key reasons to consider contractors over full-time employees when growing your company. Reason 1: Hiring freelancers saves you money If you’re a solopreneur or a very small business, you’ll be happy to know that hiring freelancers can be more economical than hiring full-time employees. That’s because, often, you can hire freelancers by the project or by the hour, which means when they’re done with your project, you stop paying. There’s also way less overhead since freelancers typically use their own computers and other equipment and often don’t work at your office either. Of course, you also save money by not being required to pay benefits like medical insurance or 401Ks for freelancers. Yes, freelancers may charge more by the hour sometimes,
How to Grow Your Business with Affiliate Marketing What is Affiliate Marketing? Affiliate marketing is a “partnership” between a seller (you) and an affiliate marketer (the influencer) who helps get folks to purchase your products or services. Let’s say you’re the owner of an eCommerce shop selling custom pottery. You find a blogger who shares tips on home decor. You both have a similar audience, which is perfect for a partnership. So, in exchange for mentioning one of your products (and linking to its product page), you give the affiliate a percentage of each sale. Anytime someone clicks on that link and makes a purchase, the affiliate earns a small commission. If this blog generates thousands of views per day, this can potentially drive hundreds of people to your products. And you can often do this with more than one affiliate at a time. By working with multiple affiliates on an ongoing basis, you can create a healthy stream of income without paying thousands for advertisements.